Written by: Anindita Thakur

How to apply cologne or perfume correctly

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The right fragrance has the power to leave a lasting impression, but applying it correctly is an art in itself. Whether it’s a signature scent or an occasional indulgence, knowing how to apply cologne or perfume can enhance your overall presence.

In this guide, we’ll walk you through the simple yet essential steps to ensure you get the most out of your chosen fragrance. From choosing the perfect scent to understanding pulse points, we’ve got you covered. Let’s dive in and discover the secrets to leaving a delightful, memorable scent trail wherever you go.

how to apply cologne and perfume

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Where on the body should perfume be applied?

Have you ever asked yourself this question? Although we can apply perfume almost anywhere on our body (as long as it does not cause contraindications such as possible irritation, itching, etc.); according to the science of perfumery, there are some specific areas on our body that, due to their characteristics, work better when it comes to applying our favorite fragrance.

According to specialists, the places where we feel our pulses are the most suitable to apply perfume because, due to the fact that the blood circulation passes closer to the skin, its temperature is a little higher than in other parts of the body and, therefore, the fragrance takes longer to evaporate, thus making the scent last longer.

You should put cologne on the spots where you feel your pulse the strongest, like behind your ears, lower neck, inside your elbows, and behind your wrists. Some less conventional places, that offer equal results are behind the knees, ankles, collarbones, cleavage area and hips.

Places not apply cologne
Places not apply cologne or perfume

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Behind the ears

It is the place par excellence in the application of perfume, although, as we said before, just because it is the most common does not mean that other areas do not work equally or better.

It is likely that marketing has influenced the collective memory, because who does not remember the advertising of a fragrance in which the model resorts to this place to apply it.

Lower neck

Undoubtedly, it is one of the most sensual and frequent areas of the body to apply perfume; most of us tend to put perfume there.

Inside of the wrists

Who hasn’t tried perfume on the inside of their wrists before buying it? You probably have! This is also a good place to keep the scent, as it is the place where we are sure to detect our pulse and, therefore, the fragrance in question is fixed faster.

Cleavage area

This is also one of the most used places; however, in the case of women, it is recommended to avoid direct contact with the skin of the areolas and nipples, as these are extremely delicate and sensitive areas.

Also, if you are a woman, you should not put cologne on your bra either, as the product could mix with your sweat and cause irritation or possible infections.

Places where to apply perfume
Places where to apply perfume

When is the best time to wear cologne?

It is considered that the best time to wear perfume is right after bathing since the pores of the skin are still open and the product is better absorbed, thus enhancing the scent and fixing it for much longer.

However, before putting it on, you should dry the area where you are going to apply it well to prevent it from being diluted by excess moisture. Another recommendation to ensure that the perfume is better fixed would be to use a cream or petroleum jelly on the chosen area of the skin.

On the other hand, it is also advisable that, if the perfume is applied with an atomizer, it should be applied approximately 10 centimeters away so that it is evenly distributed on the skin.

Is it ok to apply perfume on neck
Is it okay to apply perfume on the neck?

What not to do when wearing cologne?

Now that you’re much clearer on how to wear cologne properly, it doesn’t hurt to know what you shouldn’t do. Here is a list of things you should not do:

Apply perfume to your face

Don’t even think about it! Perfumes contain substances such as alcohol and oils that are highly irritating to the sensitive skin of the face and the mucous membranes of the nose, mouth and eyes; also, your face is exposed to the sun’s rays which, when interacting with these substances contained in perfumes, cause skin blemishes.

Use perfume on body areas such as armpits, navel and/or genitals

Never do it, you will put your health at risk! These are areas of the body that are always moist and, therefore, prone to developing an infection; or the imbalance of the bacterial flora in these areas can cause allergies.

Combining fragrances

You may think that combining fragrances will result in a unique scent, but the reality is that the only thing you will achieve is to alter its original scent in a bizarre way.

If you want to wear a different cologne, the best thing to do is to take a shower before doing so, so that you can completely eliminate any traces of the previous scent.

Rubbing the product when applying it

If you do so, you will be altering the composition of the perfume, losing its original scent, as well as helping it to evaporate more quickly and last less time.

Exceeding the amount of product applied

Remember, less is more! Using too much perfume can be uncomfortable for the people around you because not everyone will like the same scent as you.

Exaggerate in the frequency of application

It is enough to apply the product once, and if necessary, apply it again at least after six hours. Although in a few minutes, it becomes imperceptible to our sense of smell, others will be able to smell it. Do not use perfume too frequently as it can be hazardous to health.

Summary: How to apply cologne or perfume correctly

Applying cologne or perfume correctly can make a significant difference in your overall scent experience. By following the simple steps outlined in this guide, you can ensure that your chosen fragrance lasts longer and leaves a positive impression.

Remember to focus on pulse points, avoid rubbing, and maintain a balanced application. Additionally, considering the occasion and the strength of the scent will help you strike the right olfactory chord. With a little attention to detail, you’ll leave a memorable and pleasing fragrance trail wherever you go. So, go ahead, confidently apply your favorite cologne or perfume, and enjoy the confidence and allure it brings!

Anindita Thakur
Anindita Thakur

Anindita Thakur is a beauty writer covering perfume, cosmetics, hair care, and skin care. She holds a B.A. Hons in English, M.A. in English, M.A. in History, and a Certificate in Journalism and Mass Communication from Calcutta University. With robust credentials in writing and communications, Ms. Thakur provides engaging articles on beauty trends and tips. Her goal is to educate and inspire audiences on the best products and practices for skin, hair, makeup, and fragrance.

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